• Autor: Peter Duchessi
  • Editor: Purdue University Press
  • Last data published: 30 April 2004
  • ISBN: 1557533709
  • Format: PDF, Epub, DOCx, TXT
  • Number of page: 208 pages
  • File Size: 36MB
  • Rating:


Description Crafting Customer Value de Peter Duchessi:

Competitive forces in business such as speed, productivity, and innovation reduce all products and services to commodities over time, creating adverse consequences. Businesses are driven to reduce margins and lower profits while engaging in price competition. Crafting Customer Value demonstrates how companies can avoid commoditization by delivering superior customer value with product and service benefits. The author uses a comprehensive and highly integrated framework to define customer value and develop critical business and personal information systems. The book provides a comprehensive account of what a company must do, and how to go about doing it in each critical area. Crafting Customer Value provides numerous accounts of "mini-cases" drawn from several large and medium-sized companies to illustrate points and demonstrate the application of frameworks, models, concepts, and techniques. Information about this author can't be identified or even is taken away with the demand on the writer. You'll may be keen on different textbooks by way of the Peter Duchessi. We were in a position to get hold of many of the most iformatsii for you. Intended for experts: web site will not extend to consumer entry ones training books on our websites just starting information regarding the novel. If you believe that web site is actually infringing, make sure you email you about this and if you're in truth the article writer of such textbooks, we're going to rapidly clear away webpages from site.

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